by Lauren Brownstein | Feb 28, 2020 | Fundraising, Nonprofit
My web site and email list recently had a pretty mind-blowing day. I had a 113% increase in visits to my web site, and I had more subscriptions to my email list on that day than for any other day in over a year. I’m going to give you a peak behind the curtain...
by Lauren Brownstein | Feb 7, 2020 | Fundraising, Nonprofit
One question – So What? – can get to the heart of why your program matters. When I was in grad school, one of my professors used to ask this question when my classmates and I were creating objectives for the educational programs and lesson plans that we...
by Lauren Brownstein | Jan 9, 2020 | Fundraising, Nonprofit
Asking for donations can be intimidating. That’s one of the reasons that having your charity’s board members ask each other is a nonprofit best practice. I would never ask anyone for a donation without making my own donation first. I want to put my mouth...
by Lauren Brownstein | Dec 4, 2019 | donation, Fundraising, Nonprofit
Instead of going into a year-end fundraising panic, why not set your nonprofit up for some easy fundraising wins? The end of the calendar year still reigns supreme as the time when Americans make most of their charitable gifts, and a substantial number of...
by Lauren Brownstein | Nov 15, 2019 | Fundraising, Nonprofit
Just say “no” to cookie-cutter, same-as-everyone-else’s nonprofit fundraising events! Back in May, I shared on my podcast that I was starting to plan an event for my family, and it was going to be very different from the typical event. I was planning...
by Lauren Brownstein | Oct 16, 2019 | donation, Fundraising, grants, Nonprofit
Big things can (eventually) come in small packages Over the years, I have worked with many nonprofits that believe it’s not worth it to pursue smaller grants. They only want to go after the big grants (and big is a different number for every organization –...
